Find where you can win
Choose the market worth pursuing
See where your technology has a real chance of being bought, and where to focus next.
Scope: 1 defined market, application area or use case
Why this matters
Most deeptech teams waste the first six to twelve months talking to everyone. Every "maybe" application eats up demos, travel and founder energy. Before you build another custom slide deck or fly to another generalist trade show, you need a clear answer to: which application is actually worth our time?
What you get
A short dossier with a clear recommendation: which market to focus on, which to deprioritize, and the signals that would change that decision. Something you can use in your next leadership call or investor update without building a new deck.
Choose your scope
1 defined market, application area or use case
- Delivery
- ~1 week from kickoff
- Price
- €1,200excl. VAT
No payment now. Review and start from your plan.
Building this yourself costs about €1,850 in analyst time.
Good fit if
Your technology works and you are still deciding which market or application to go after first.
Start somewhere else if
You already know the market and need named companies to approach.
Not sure?
Get guidanceWhat this includes
- Market landscape and relevant applications
- Customer types and major trends or catalysts
- Competing approaches
- Commercial attractiveness
- A recommendation on where to focus
What we need from you
Technology description
What it does, what it replaces and its current maturity.
Constraints
Geographies, sectors or applications that are off the table.
Kickoff call
30 to 45 minutes with the team to agree scope and criteria.
Usually part of this journey
Often a good place to start.
Comes next
Build a target-account universe
Start with a real list of companies worth selling to, not a LinkedIn dump. The obvious wrong ones are stripped out so you only spend time on accounts that could actually fit.
Comes next
Research the competitor landscape
Stop getting dragged into feature comparisons you did not choose. Know who else buyers are really evaluating, what they claim, and where your technology wins the conversation.